Colors of Africa Festival

For Colors of Africa, I developed the strategic and visual direction for an Afro-Nordic cultural platform connecting creatives, entrepreneurs, and communities. I translated the organization’s mission into a cohesive identity system spanning positioning, messaging, typography, color, pattern, and event applications.

Moving beyond conventional representations of Africa, I used textile, pattern, and architecture as structural design elements to communicate identity as lived and evolving. The result was a flexible, editorial brand direction that could work consistently across digital content, presentations, partnerships, and live cultural experiences.